Denise Hampson

Denise Hampson

UX design for NHS patients

Behavioural Economist and Service Designer.
Author of Desire Code framework.
Experienced in Central Government Digital Transformation.
Experienced speaker and workshop/training facilitator.

17total visits,1visits today

UX design for NHS patients

Maynard A

Doing UX design for emotional users, people who are in pain, uncertain, anxious, upset etc (like a lot of patients are), people who are more likely to make mistakes, overlook information and act irrationally has its own challenges. This approach with the new nhs platform has helped create some interesting UX principles. A real problem […]

READ MORE